How To Make Social Media A Catalyst For Collaboration
Posted in SPURspectives, community, consumer behavior, consumer engagement, consumer generated content, consumer perception, follower, hub, hub and spoke, hubs, imitation, leader, marketing, marketing innovation, network, social marketing, social media, social media hub, social network, spur communications, twitter, web on Aug 19th, 2009
My previous post proposed the idea that social media could be used to foster innovation within your company. So how should you go about doing such a thing? Most people look to the tools first. Social media tools are new and exciting. The people who use them are often seen as innovators. However, you’re better [...]
