Posted in SPURspectives, community, donor, donor engagement, follower, fundraising, leader, lifecycle, marketing, marketing budget, marketing innovation, network, non profit, nonprofit, social network, spur communications on Aug 24th, 2009
There isn’t any one reason that so many community benefit organizations struggle to make ends meet, but there is one reason that I see most frequently. It has to do with the balance or imbalance of profit and growth within the business. What’s that you say? Profit? Business? Aren’t we talking about community benefit organizations [...]
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Posted in SPURspectives, banking, community, consumer behavior, consumer perception, customer engagement, customer interaction, donor, donor engagement, economic recession, financial services, fundraising, investment, lifecycle, marketing, marketing budget, marketing innovation, non profit, nonprofit, social marketing, social media, social network, spur communications on Jul 8th, 2009
My wife and I are about to become empty nesters. I know, this is a professional blog about marketing issues. Hang with me for a moment. So, yes, our only child is about to fly away to college. We got our first taste over the last month as my son was away being a camp [...]
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A few high-performing nonprofits across the nation are embracing social media and tapping into its power to further their missions. They are using social media tools to connect with the communities they serve. They are attracting donations, volunteers, media coverage, and employees.
However, the majority of nonprofits seem to be taking a “wait and see” attitude [...]
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