Posted in branding, consumer behavior, consumer perception, customer relationship management, marketing, network on Jul 6th, 2010
Germany played Argentina in the World Cup quarterfinals this last weekend. For the non-soccer fans reading this, that match is a really big deal. I was happily settled in front of the tube enjoying the match with my son when in the 3rd minute of the second half our world stopped — the cable went [...]
Posted in branding, community, consumer behavior, consumer engagement, consumer perception, customer engagement, customer interaction, donor, donor engagement, fundraising, investment, marketing, marketing innovation, network, non profit, nonprofit, social branding, social marketing, social media on Oct 19th, 2009
Don’t you love it when everything just clicks — when it all goes according to plan? It’s an awesome feeling to have that happen. On the flip side, it’s a real pain when you are sure you’re doing everything right and it’s still not working. That’s maddening.
I believe that’s one of the reasons why start-up [...]
Posted in SPURspectives, Uncategorized, community, donor, donor engagement, follower, fundraising, investment, leader, marketing, marketing innovation, network, non profit, nonprofit, social branding, social marketing, social media, social network, spur communications, web on Aug 13th, 2009
Guest Post!
Originally published at PopTech by the amazing and talented Janette Crawford, author of the ethical fashion blog Fashion Loves People. Janette also does communications for her husband’s site, the fabulous Storenvy.
All for Good
Since President Obama’s candidacy, he has challenged Americans to engage more widely in service. Inspired by his expression of a “Craigslist for [...]
