Crafting stories that demonstrate nonprofit value
Posted in donor, economic recession, fundraising, marketing, non profit, social media on Feb 16th, 2009
Given the current economic situation, it’s more important than ever that nonprofits demonstrate their value through stories that show quantitative and qualitative community impact.
Just saying your nonprofit “makes a difference” is no longer enough to motivate many donors, and feel-good stories won’t save you from budget cuts.
The bottom line: While pathos is a powerful tool, [...]
